Blog

The Power of Employee Engagement: Why It Matters for Your Business

By Steve Santens | June 23, 2025

Your employees are more than just part of your team. Employees are the driving force behind your business’s success. If you want your company to thrive, the happiness and satisfaction of your employees should be a top priority. An unhappy workforce can lead to negative energy that makes its way into customer interactions. Ultimately, your…

7 Essential Questions to Ask Before Buying a Business

By Steve Santens | June 18, 2025

Buying a business is a significant investment that requires careful consideration. To make an informed decision and reduce risks, you need to ask the right questions. Below are seven essential questions every buyer should ask before finalizing any deal. These will help you understand the business’s true value along with potential risks. 1. What Are…

The Critical Role of Confidentiality in Business Sales

By Steve Santens | May 21, 2025

When it comes time to sell a business, ensuring confidentiality should always be the top priority. A breach of confidentiality is one of the quickest ways to undermine a business sale. Once this trust is broken, it can be incredibly difficult to contain or fix the resulting damage. This rule applies universally, regardless of the…

The Essential Role of Corporate Social Responsibility

By Steve Santens | May 14, 2025

If you’re not entirely familiar with Corporate Social Responsibility (CSR), you are not alone. While this word is getting used more and more often, many people are still not familiar with the concept. Yet, CSR has become a critical focus for businesses of all sizes. As a result, understanding its key elements is essential for…

3 Meeting Tips for Buyers and Sellers in Business Transactions

By Steve Santens | May 6, 2025

When buying or selling a business, the initial meeting between the buyer and seller can be a critical turning point. This meeting often sets the stage for the future of the deal. After all, the buyer’s first offer typically arrives right after this pivotal discussion. Ensuring that the conversation is positive, professional, and productive is…

Top Four Reasons Why Buying an Existing Business May Be Smarter Than Starting One from Scratch

By Steve Santens | April 25, 2025

When people dream of becoming business owners, they often picture launching their own venture. They may picture building something from nothing, and the fulfillment of turning a concept into a company. While exciting, this path comes with plenty of hurdles, which include creating brand awareness, finding customers, hiring a team, and generating consistent income. Keep…

5 Questions to Ask Before Purchasing a Global Business

By Steve Santens | April 22, 2025

Purchasing a business abroad involves unique challenges and factors. There are considerations to keep in mind that you typically won’t face when buying a local business. The decision to invest internationally is complex and influenced by various elements. Let’s take a look at some of the best practices for anyone looking to buy a business…

Key Considerations Before Buying a Business

By Steve Santens | April 9, 2025

  When considering the purchase of a business, asking the right questions is essential. Whether you’re a first-time buyer or a seasoned entrepreneur, you’ll want to avoid unpleasant surprises down the line. One way to do that is to be proactive and diligent when you’re making your evaluations. Below are some critical areas to explore…

Co-Branding: A Strategic Business Partnership for Success

By Steve Santens | March 26, 2025

The concept of combining businesses is a tried-and-true strategy. A classic example of this strategy is the tailor next to the dry cleaner. This is a combination that has been part of commerce for a long time. Today, however, this partnership model has evolved into a modern strategy called co-branding. Particularly popular among franchises, co-branding…

Leveraging Customer Feedback to Improve Your Business

By Steve Santens | December 20, 2024

If your business interacts with customers, it’s inevitable that at some point, you will receive customer complaints or negative feedback. The key to turning these situations into opportunities is how you handle them. Ignoring or dismissing customer complaints can damage your brand’s reputation and customer loyalty. However, addressing these issues effectively can improve your operations,…